Every good business needs to develop and evolve over the years; however, some brands require an entire reboot. A rebrand doesn’t mean your company’s original identity has failed but it also could be due to an internal shift, a change in desired ideal client, to...
As an adult, Easter is that weekend that allows you to reflect on the first quarter and help get you in the swing of things for long weekends. As a kid, Easter is all about chocolate bunnies, painting boiled eggs, and of course ...
There’s a new Social Media in town and it’s making big waves. Pinterest is a place where you can “curate and share things you love”. Pinners are loving spending countless hours pinning and repining stuff they find fun, interesting and inspirational, and it didn’t take long...
The truth is that unsatisfied customers are more likely to share their stories than those who are satisfied. Word of mouth is one thing, but this becomes especially dangerous now that social media has become so prevalent in our lives. Issues that could once stay...
Content is king. It’s an expression you hear all the time, especially now that 2012 has been declared the year of content marketing. The truth is that content is really only king if it’s done right! So, here are 13 rules that will get you...