In the digital age of podcasts, video creation, live feeds and webinars...
Compounding Blog Posts: Let one blog post drive traffic to your site again and again. Most businesses know that to maintain a strong online presence and build brand awareness, you need to blog. Establishing yourself as an expert in your field and providing your community with...
While blogging began as an online account of various personal lives, it didn’t take long for brands to consider leveraging the power of this valuable medium. It’s cheap, easy and fast. Besides, if all those young people can publish their online blogs, then so can...
Content is king. It’s an expression you hear all the time, especially now that 2012 has been declared the year of content marketing. The truth is that content is really only king if it’s done right! So, here are 13 rules that will get you...
The truth of the matter is that everyone can write a blog post. That’s true of any art! Anyone can do it, but not just anyone can do it well. “How do I write a blog post?” is a question the Spark Boutik team hears...