Seventeen per cent of the world’s population log into Facebook every day, thus making this social platform a powerful tool for both media and advertising. Promoting your content as a business can sometimes be hard, but resorting to solely paid advertisements is a mistake....
As of 2008, over 1.8 million people in Canada worked from home. In the U.S., that number is now as high as 3 million, with an astounding 30 million working remotely at least one day a week. As technology advances, and our world becomes smaller...
Every good business needs to develop and evolve over the years; however, some brands require an entire reboot. A rebrand doesn’t mean your company’s original identity has failed but it also could be due to an internal shift, a change in desired ideal client, to...
For those building personal brands, starting first businesses or finally redefining the current online presence of your existing company, the thought of managing your digital marketing can be overwhelming. Sometimes, we become so caught up in what our brand does that we neglect how it...
As of today, we are just over a month and a half into 2017. With this in mind, let's take a moment to reflect on your last strategy meeting as your team likely poured over plans to implement into process for continued success and effective growth throughout 2017. How have those...