Alright, so it happened. After much chatter, Apple finally unveiled its latest flagship device the iPhone 5, powered by the latest iteration of their famed iOS version 6.0. Many criticized, many were in awe; read here to see the full specs of the forthcoming device set to hit stores on Sept 21st, 2012.
You can also click here to read the conference recap via TheCellularGuru.com
You can also look at images from the event below
Communities aren’t built overnight. It takes time, patience and a loyal following to make them come to fruition. In the case of Jingu Apps, we have exactly that for our beloved BlackBerry devices. With their plethora of BlackBerry-centric apps, Jingu aims not only to change the way BlackBerry users communicate with each other, but also to challenge their creativity in doing so.
Among the many apps under their umbrella, including: Jingu Avatars, Jingu Text, and Jingu Smileys, their most popular (and one they’ve seen the most success with) is Jingu Friends – a secure public forum for BlackBerry users to chat andexchange their pins, and meet each other in, where nothing is private and every conversation is free to join!
Engagement:
• Analyze various keywords, trends and topics to introduce to the community for the purpose of engagement.
• Managing day-to-day posting of Twitter and Facebook accounts for purpose of growth and user engagement.
• Create engaging messaging to push out to 1.5 million+ users for purpose of non-organic growth.
• Content creation to execute community management, blog and influencer outreach initiatives.
Design and management of official Fan page.
Responsible for design, implementation, management and growth of official @jinguapps twitter handle. Successfully grew account from 51 to 8955 followers in a two week time span.
As business continues to flourish and networking goes mobile, shouldn’t your business card, and the way you exchange it, become more mobile-friendly as well? Say hello to ContactMonkey: a device-agnostic, cloud-based way to share you details with others.
Built out of frustration as a means to alleviate the stress of constantly entering new contacts into your address book, ContactMonkey is compatible with 19 different web/desktop based address books and will work on BlackBerry, Android, iOS and Windows Phone.
Engagement:
• Analyze various segments to introduce the platform and facilitate partnerships with vendors for launch.
• Development of Press Release, Press Kits, and other relevant launch materials.
• Seed press release out and gain relevant blog coverage to aid with organic growth and awareness.
• Design social platforms including: Twitter, Facebook Fan Gate and Facebook ads to drive awareness and conversion.
From the day we started our engagement with ContactMonkey, their presence became very well known online. See below a screen shot of some of the press we attained for ContactMonkey.
Click here to see the list in its entirety.
As content is being published and shared at an increasing rate, users are faced with overload as they try to navigate through it all and find information on products and services. Most of this information exchange occurs via word of mouth among friends, family and personal acquaintances. When the information is needed, it’s often lost or forgotten.
HashTip.com was built to help solve this problem. The platform makes it possible for the user to gathers tips from trusted sources and sorts them into relevant categories. HashTip makes the process of sharing tips and information more organized, accessible and social.
The unique technology allows the user you send tips to HashTip from their Twitter or Facebook accounts, simply by adding “#tip”. Additionally HashTip can mirror friends’ network on Facebook so that users don’t have to
recreate another social network.
Engagement:
• Analyze various segments to introduce the platform and facilitate partnerships with vendors for launch.
• Development of Press Release, Press Kits, and other relevant launch materials
• Design social platforms including Twitter, Facebook Fan Gate, and Facebook ads to drive awareness and conversion.
• Content creation to execute community management, blog, and ‘influencer outreach’ initiatives.
Directing traffic to the Facebook page, not only enabled HashTip to build a community, but it allowed the visitor to learn more about what HashTip was. By fanning the page, they realized the opportunity to sign up for an invite and early access to the platform.
With the ability to reach the targeted communities on Twitter, having a customized presence would once again help educate the audience on what HashTip is, and direct them to the other Social assets in the ecosystem.
Attending conferences and trade-shows, HashTip was in need of an attention grabbing piece that would help provide a snapshot of their platform and their journey.
In the startup world, the ability to act fast, listen to your market, and the willingness to pivot can be the difference between success and failure. Following the works detailed above, HashTip ventured into market, attended tradeshows, and welcomed advice from experts and mentors.
The result of this exposure and advice, choose one market and focus on it. Spark Boutik worked with the team at HashTip to develop the look and feel that achieved this new focus, Moms.
Here are the works, the new face of HashTip.
SummaryElliott & Elliott is a newly established law firm eager to serve Barrie and the surrounding area. Shari’s combined real estate and environmental expertise distinguishes her from more general real estate practitioners. She has a proficiency that comes from over ten years of experience, including five years as a member of the environmental group at Osler, Hoskin & Harcourt.
In launching their new firm, and learning of work Spark Boutik had done with their colleagues, Elliott & Elliott turned to us to build and shape their online presence. Working with our custom ‘Social Media for Professionals’ program, Elliott & Elliott are amidst the program’s workings and already realizing an increase in lead generation.
Engagement:
• Optimization and re-design of a static HTML site, to enhance opportunities for content marketing.
• Creation of various platforms ranging from social media to email marketing.
• Training and educating the staff of best practices, routines, and tactics to continually execute the strategies that were formulated.
Spark Boutik was engaged to help optimize Elliott & Elliott’s current website, allowing for improvements in content marketing, social media, newsletter signup & distribution, and calls-to-action. Below are screenshots as we compare the BEFORE and AFTER.
#1 – Homepage
#2 – About Us
#3 – Our Team
#4 – Environmental Law
#5 – Real Estate Law
#6 – Testimonials
#7 – Articles
#8 – Blog Integration
